



#BikeIsBest brings top cycling brands, shops and organisations together to promote cycling in the UK. The campaign centres around a short film, which advocates cycling as a better, cleaner and healthier mode of transport. As the UK emerges from the COVID-19 lockdown, #BikeIsBest asks an important question. Why would we return to other types of transport, when we now have the perfect opportunity to change our behaviour? Let’s start cycling as a way to stay fit, get around and have fun!
Cycling is more than ‘just’ our business for Bikester – it’s our biggest passion. We’re 100% committed to getting more people on bikes every day and wholeheartedly support any efforts towards this aim. So naturally, we had to be a part of this fantastic initiative!
As part of #BikeIsBest, Bikester is proud to stand alongside some of the leading names in UK cycling in a united effort to encourage everyone to get riding – for yourself, for your community and for the planet.
Cycling is more than ‘just’ our business for Bikester – it’s our biggest passion. We’re 100% committed to getting more people on bikes every day and wholeheartedly support any efforts towards this aim. So naturally, we had to be a part of this fantastic initiative!
As part of #BikeIsBest, Bikester is proud to stand alongside some of the leading names in UK cycling in a united effort to encourage everyone to get riding – for yourself, for your community and for the planet.


Join the hundreds of thousands of people in the UK who’ve already discovered the joy of cycling. Get involved and commit to one of #BikeIsBest’s pledges, inspire your friends to cycle or even come up with your own pledge. Maybe that’s simply getting your old bike out of the shed, fixing it up and riding to work a couple of times a week. Maybe it’s joining the local bike club. Or maybe it’s riding to the other end of the country! Whatever you do – you’ll make a difference, and that’s all that matters. Together let’s show people why #BikeIsBest.

Join the hundreds of thousands of people in the UK who’ve already discovered the joy of cycling. Get involved and commit to one of #BikeIsBest’s pledges, inspire your friends to cycle or even come up with your own pledge. Maybe that’s simply getting your old bike out of the shed, fixing it up and riding to work a couple of times a week. Maybe it’s joining the local bike club. Or maybe it’s riding to the other end of the country! Whatever you do – you’ll make a difference, and that’s all that matters. Together let’s show people why #BikeIsBest.
