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Brand-New Bikes - First 2021 models have landed!

Electra

"Once you ride an Electra, everything else is just a bike". Electra bikes represent a very special attitude towards life: for the Californian bike manufacturer, founded in 1993, the bike is an urban lifestyle accessory. The hallmarks: exciting designs, premium quality and incomparable comfort - thanks especially to the company's patented Flat Foot Technology. It's therefore no wonder that Electra, with its numerous e-bikes, city bikes and accessories, is now one of the world's most popular bicycle brands.

Electra Cruiser

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Electra: "Grab life by the handlebars"


Electra stands for joy of life, freedom of movement and creativity. The startup from Southern California has become a global player thanks to its user-friendly, high-quality and original bicycles for a wide range of target groups. The brand makes cycling fun - together or alone, for all generations, in the city or countryside, with or without a motor. Electra truly has something for all cycling enthusiasts among its colourful range of products.


Electra

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